Skip to main content

How iPhone 13’s improved camera will make you and your world more beautiful

On September 14, Apple made one of its biggest announcements of the year: the new iPhones are here! The tech giant launched four new smartphones, the iPhone 13 mini, iPhone 13, iPhone 13 Pro, and iPhone 13 Pro Max, that are available for purchase now. These sleek devices boast a new durable design in beautiful new colors, longer battery life, and, perhaps most thrillingly, an improved dual-camera system. The iPhone 13 captures more beautiful images than any of the previous models. Keep reading to learn more about these incredible camera features and how they can help you take your social media posts to the next level.

Apple iPhone 13 Pro and iPhone 13 Pro Max in Sierra blue

The iPhone 13’s new camera features explained

For their newest smartphones, Apple has made some significant hardware and software changes to improve camera performance. You can view the full technical specs for the iPhone 13 and 13 mini here and the 13 Pro and 13 Pro Max here. The iPhone 13 and 13 mini have the same camera systems, with 12-megapixel front-facing, wide, and ultrawide cameras. The Pro and Pro Max also have identical setups with the same specs as the iPhone 13 plus a 12-megapixel telephoto camera.

Related Videos

Here are a few of the new camera features that we’re most excited about:

  • Cinematic mode: A video depth effect that lets users change focus to create cinematic masterpieces.
  • Photographic Styles: Intuitive live filters that you can apply to a shot before you take it that don’t distort things like skin color.
  • Bigger camera sensors: Help colors appear richer, and images look brighter.
  • Macro mode: Only on the Pro and Pro Max, macro mode takes stunning extreme close-ups.
  • Improved night mode: Allows users to take higher quality images in low light.
Woman looking at iPhone 13 at Apple store

Shoot better pictures with ease

With iPhone 13, even the most amateur photographers can take expert-quality pictures with ease. The cameras improve image quality in almost every sense, capturing more light, producing more vibrant colors, and stabilizing every shot. But the feature that will take your Instagram photos to the next level is Photographic Styles. The live filters are applied to pictures as you take them, so you can see what it will look like before you shoot. You can try out the preset filters or set customized preferences. Plus, the Styles feature is smart; it selectively applies changes to the right areas while leaving others, like skin tones, alone, so you can post filtered images that don’t alter how your makeup looks. Every pic you post on social media will look like it came from a professional photoshoot.

Capture movie-quality videos

For YouTubers and TikTokers alike, the new iPhone cameras are a gamechanger. Apple users can now create Hollywood-style videos right from their phones. All of the new iPhones feature HDR video recording with Dolby Vision up to 4K, as well as a range of effects like slo-mo, time-lapse, and night mode. The cameras also have sensor-shift optical image stabilization, which can stabilize your shots and counteract any wobble. Videographers will also love the new Cinematic mode. The depth effect uses automatic rack focus to draw attention to the subject while blurring out the background. And, later this year, the iPhone 13 Pro and Pro Max will offer ProRes support, which makes videos easier to edit without losing quality.

Customers taking a selfie with the new iPhone at the Apple store

Take better selfies with the improved front camera

The front camera has all the same new features that the back cameras have. This means you can take incredible selfies with photographic styles, night mode, and portrait mode. You can even create dynamic front-facing videos with Cinematic mode.

With the improved front camera, you’ll also have a better experience with augmented reality websites. For example, virtual hair and makeup try-on sites use live cameras to show users what they’ll look like with their products on. The iPhone 13 front camera will offer more accurate images than previous models, simplifying your future buying decisions.

The upgraded cameras on the iPhone 13 make it simple for anyone to capture the beauty of the world around them. With higher picture quality and useful new features like Photographic Styles and Cinematic mode, even amateurs can take stunning pictures and videos. If you want to enhance your social media profiles, it may be worthwhile to upgrade your old smartphone. The iPhone 13, mini, Pro, and Pro Max are all available to purchase now at Apple stores or through your cell service provider.

Editors' Recommendations

Cell phone accessories for every personality type
best fitness apps woman using app

Are you the type of person who loves the outdoors, is always at the gym, or goes on hikes, runs, and other adventures? Or are you more laid back, spending all your time at the beach, waterparks, or any other body of water? Maybe you're a social media influencer looking for a tool that will offer exquisite lighting while adjusting to any angle or brightness you need. Whether you are laid back, always on the go, into fashion, or fitness, these cell phone accessories will become your new must-have items and will fit with your lifestyle, regardless of whether you prefer land or sea.

Our cell phones are crucial to us. They're always with us, in our back pockets, or gripped in our hands. Because of this, they should have some quality accessories that are useful, fashionable, and match our style. So, whether you are a fitness guru, an influencer, always on the go, an aquatic adventurer, a fashion trendsetter, or a little bit of each of these, these cell phone accessories seamlessly adapt to our lifestyles and help make our everyday activities run more smoothly.

Read more
What you need to know about Amazon’s new Halo View fitness tracker
A person using their fitness tracker on an outdoor workout

Fitbit has some competition. Amazon just announced its newest fitness tracker, the Halo View, will ship in time for the holidays. The latest wearable looks like it could be Fitbit’s doppelganger.
Though Fitbit has long been a standard-bearer in wearable fitness tracking, the Halo View isn’t Amazon’s first rodeo, either. The retail giant came out with the Halo Band last year, but the new option has some key differences and updates.
For starters, it’s a bit less expensive. The Band is $99.99. The View will run you $79.99. It’s also cheaper than the Fitbit’s least expensive general-purpose fitness tracker, the Inspire 2 ($100). Is it worth it? Let’s dig into the features of Amazon’s Halo View.

What are some of the most significant differences between the Halo View and Halo Band?
If you splurged on a Halo Band last year, you might be wondering if it’s worth it to get the new gadget. Besides price, there are some notable differences between the fitness trackers.

Read more
3 ways to improve your wellness using iPhone 13 and SharePlay
a woman in downward facing dog with her phone on a tripod

The pandemic shifted how we connect and communicate with one another. This pivot meant Zoom yoga, pilates, and meditation classes for people who enjoy participating in group wellness.
Now you can use the newly-released iPhone 13 to connect with your fitness buddies using SharePlay. This new technology allows users to stream and share media with others. It’s good news for people with a fitness family who want to share workout classes, meditation podcasts, or running playlists virtually. Here’s everything you need to know about how to connect with people using iPhone 13 and SharePlay.

How does Apple SharePlay work?
SharePlay integrates FaceTime and several compatible apps to allow people to stream the same content together. The list of SharePlay-compatible apps includes:

Read more